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Marketing Tips

How to handle customer complaints

The Right Way to Deal With Your Customers No matter how professionally we run our business, chances are that somewhere along the line something will go wrong. Handling customer complaints in a positive way can not only repair the harm that’s been done, but enhance your future relationship when the customer: Explain what is it […]

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Let customers know they are special

A good example of how customer communications can stand you in good stead is a situation where your suppliers advise that a new or revised product range is to be launched in the near future. The good news is that during the first month of the launch period, the price will be the same as […]

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Appreciate your customers

It gets repeated over and over – but that’s because it’s so true and so critical to the success of any business: Repeat customers are our lifeblood. It’s a proven fact that happy customers make repeat purchases and, not only that, they tell all their friends. Which means more customers. Customer appreciation is the best […]

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Understanding Pinterest terminology

Pinners, Pinning, Repinning – Understanding Common Pinterest Terminology And It’s Uses For Your Business As with any social media marketing site being used for business the basics always require you to understand the terminology being used and what it means. Pinterest has just become one of the top ten social media sites and thus deserves […]

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Marketing with Pinterest

If females in their twenties and thirties are your target, then Pinterest better be in your marketing arsenal. If you’ve been anywhere online as of late you’ll already be well versed in what Pinterest is, if not, stay tuned. Pinterest is a social bookmarking site that is taking off in leaps and bounds, but it […]

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Why Your Business Needs Pinterest

Every time a new social media marketing method comes out we’re told we must be apart of it. It’s going to be the next big thing and sometimes it is, other times not so much. The newest big thing your business needs to be a part of is Pinterest. Why? It’s addictive. And addictive social […]

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Why Promote?

Why bother becoming more proficient at promoting your business? Why promote in the first place?   Because competitive activity — present or future — obliges us to be active in the market place. In case you’re thinking you’re off the hook because you have no direct competition in your area, think again: Anything which costs […]

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Raffle and Events Tickets

Sponsoring raffle tickets or tickets to events can be a very effective way of promoting your business: Each ticket sold  is an advertising exposure. When it’s for a future event, the ticket may even be viewed more than once. It’s a way of demonstrating support for a local charity or organisations such as schools or […]

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Printing Errors

This is the scenario: Some of your contact details have changed – a telephone or fax number, or perhaps a new email address. You need new business cards anyway, so you order a batch from your printers, giving them the new details. They make the changes and send you a proof which you sign, granting […]

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