Description
Implemented by enterprises of all sizes and types, this vastly underrated marketing tool should be an integral part of any marketing plan. It possesses huge potential to help achieve sales and marketing goals, but if not thought through and structured correctly can work against us.
Gift Vouchers: Everything you need to know but never thought to ask reveals in concise and practical terms how to evaluate the options available to the SME and how to achieve even more than just the desired result.
What you’ll find inside:
- Gift Vouchers vs Discount Vouchers
- What it’s all about
- So you think Gift Vouchers are not for you
- Value you might not have thought of
- Opportunities galore
- The many ways to use vouchers
- How to promote your vouchers
- Tips and Tricks
- Voucher formats
- Where to get ideas
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